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Wix Engine

SaaS & CRM development · .NET, React, Node.js

SaaS Development Company: From First MVP to Multi-Tenant Platform

We're a SaaS development company for founders and businesses turning an idea or an internal tool into a subscription product. We scope the smallest version that proves demand, then build the tenancy, billing and permissions it needs to grow.

Wix Legend Partner · 2,000+ projects since 2014 · 1,400+ client reviews

Monarch Clubs website on a laptop, built with Next.js by Wix Engine

What does a SaaS development company do?

A SaaS development company designs, builds and maintains subscription software for you: user accounts, a multi-tenant architecture that keeps each customer's data separate, subscription billing, admin tools and an API. Wix Engine works with founders validating an MVP and with established businesses turning an internal tool or service into a product they can sell.

SaaS product development services

From the first sign-up screen to the super-admin console, these are the parts every SaaS product needs, and the ones we build.

SaaS MVP development

The smallest product that proves customers will pay. We run a scoping workshop to separate must-haves from nice-to-haves, then build one core workflow really well, with sign-up, billing and an admin view included. You launch with something real to sell, not a demo.

Multi-tenant architecture

Multi-tenant SaaS development gives every customer organization its own isolated data space. Depending on your customers and compliance needs, we use a shared database with tenant IDs and PostgreSQL row-level security, a schema per tenant, or a database per tenant. We decide this before development starts, because changing it later is expensive.

Subscription billing with Stripe

Plans, free trials, per-seat and usage-based pricing, coupons, proration on upgrades, invoices and a self-service customer portal, all through Stripe Billing. Stripe webhooks keep your app's access rules in sync with payments, including failed-payment retries.

Teams, roles and permissions

Organizations, invitations, role-based access control and per-feature permissions. For enterprise plans, we add single sign-on and an audit log of who did what and when.

Onboarding and admin tools

Self-serve sign-up and an onboarding checklist for your customers; a super-admin console for your team with account lookup, plan overrides, feature flags and logged support access. For heavier reporting needs, see custom dashboard development.

Workflows and background jobs

Queues, scheduled jobs, email sequences and configurable business workflows. On .NET projects we use Elsa Workflows so workflows can be defined and adjusted without rewriting core code.

Real-time collaboration

Live updates, notifications and presence indicators with SignalR, so users see changes from teammates without refreshing.

Public API and integrations

A documented REST API with API keys and webhooks, so customers can connect your product to their own stack, plus connectors to Zapier or Make if your customers live there.

Custom CRM development

CRMs built around your sales process rather than a generic pipeline: custom deal stages, quoting, commission rules, email and calendar sync, and the reports your managers really use. We also build ERP-style modules for orders, inventory and invoicing.

MVP or full platform: where should you start?

SaaS MVP Full platform
Starts from $10,000 $30,000
Goal Prove that customers will pay Serve and grow a paying customer base
Scope One core workflow, sign-up, Stripe subscriptions, basic roles, essential admin tools Multiple plans and usage billing, team management, SSO, public API, analytics, full admin console
Right for New products, first paying customers, investor demos Products with traction, or businesses productizing a proven internal tool

If you haven't yet spoken to potential customers, consider validating on a no-code platform first. A Bubble MVP can test demand for less, and we can rebuild it in code once it works.

Why founders choose Wix Engine as their SaaS development company

We'll tell you what to cut

An MVP that tries to do everything ships late and proves nothing. We push for one sharp workflow first, and every feature in the proposal is tagged MVP, next release or later.

Architecture decided up front

Tenancy model, billing model and permission structure are agreed in writing before development starts. Those three decisions are the hardest to change once real customers are on the platform.

Depth in .NET and JavaScript

Our SaaS stack covers .NET / C# on the backend with React or Next.js on the front end, or Node.js end to end, with PostgreSQL and Redis underneath. We choose based on your product and the team you plan to hire.

NDA on day one, IP that's yours

We sign NDAs on request before you share your idea. The code, designs and infrastructure accounts belong to you once the project is paid in full, with accounts created in your name from the start.

A team that's been shipping since 2014

2,000+ projects across 15+ countries, with email replies in 2–4 business hours and a demo at the end of every development cycle.

How we build a SaaS product

  1. 01

    Product discovery

    A free call, then a scoping workshop: who the customer is, the job they need done, your pricing model and the competitors they'd compare you with.

  2. 02

    Scope and roadmap

    Features split into MVP, next release and later, with a fixed price for the MVP and a written architecture outline covering tenancy, billing and roles.

  3. 03

    UX design and prototype

    A clickable prototype of sign-up, onboarding and the core workflow. Put it in front of prospective customers before writing code.

  4. 04

    Build in sprints

    Short development cycles with a demo on staging after each. Containerized with Docker and deployed through an automated pipeline from the first sprint.

  5. 05

    Beta launch

    Onboard your first customers, monitor errors and usage, and collect feedback. Pricing and onboarding often change here, and the architecture allows for it.

  6. 06

    Grow and iterate

    A monthly retainer for new features, performance work and support as your customer count grows.

SaaS technology stack

backend
  • .NET / C# (ASP.NET Core)
  • Node.js
front end
data
  • PostgreSQL
  • Redis
billing
  • Stripe (Billing
  • Checkout
  • Customer Portal)
workflows and real time
  • Elsa Workflows
  • SignalR
infrastructure
  • Docker
  • AWS
  • Microsoft Azure
  • Google Cloud Platform
Work

SaaS and CRM work

  • wixengine.com/projects/the-house-kee
    owner portal and membership marketplace

    The House Kee

    The closest SaaS-style build in our published work is The House Kee, a vacation-rental platform across Maryland, Delaware and Florida. Property owners register, choose a monthly or annual listing plan and sign in to manage their listing on the Commissioning Week marketplace, where guests reserve with a deposit through Stripe.

    Read The House Kee case study

How much does SaaS development cost?

Starts from
$10,000 (MVP) · $30,000 (full platform)

SaaS development with us starts from $10,000 for an MVP and $30,000 for a full platform. Where your product lands depends on scope more than anything else.

Budget for ongoing costs too: cloud hosting that grows with usage, Stripe's processing and billing fees, email delivery and any paid APIs. We estimate these in the proposal.

You can work with us on a fixed price for the MVP, then a monthly retainer for continuous development, or hourly at $45/hour (minimum 40-hour block). Send your idea and you'll have an exact estimate within 48 hours.

  • Number of core workflows the single biggest factor. Each distinct job the product does needs its own screens, logic and tests.
  • Billing model a flat monthly plan is simple; seats, usage metering and custom enterprise contracts take more work.
  • Tenancy and security needs database-per-tenant isolation, SSO and audit logs add architecture and testing time.
  • Integrations each third-party system your customers expect you to connect with.
  • Real-time and AI features live collaboration or AI functionality add backend complexity and running costs.
FAQ

Frequently asked questions

How much does it cost to build a SaaS MVP?

A SaaS MVP with Wix Engine starts from $10,000, and a full platform from $30,000. The main cost drivers are the number of core workflows, your billing model, tenancy and security requirements, and integrations. Hosting and Stripe fees are separate running costs. We send a fixed-price MVP proposal after a free call and scoping session.

How long does SaaS MVP development take?

Most SaaS MVPs take 8–16 weeks from kickoff to beta launch. A tight scope is the fastest way to shorten that: one core workflow, one pricing model and essential admin tools. Full platforms are built in phases over several months, with a working release at the end of each phase.

What is multi-tenant SaaS architecture?

Multi-tenant architecture means one application serves many customer organizations while keeping each one's data separate. Common approaches are a shared database with tenant IDs and row-level security, a separate schema per tenant, or a separate database per tenant. Shared databases cost less to run; separate databases give stronger isolation for enterprise customers.

Should I build my SaaS with no-code or custom code?

Use no-code, such as Bubble, if you're still validating demand and need to launch quickly on a small budget. Choose custom code when you have paying customers or investors, need complex permissions or integrations, expect high usage, or need full ownership of the codebase. Many products start no-code and move to code after traction.

Will I own the source code and IP?

Yes. Once the project is paid, the source code, designs and documentation are yours, and the repository and cloud accounts are set up in your name. We sign NDAs on request before you share your idea, so it stays protected from the first conversation.

Can you build a custom CRM instead of using Salesforce or HubSpot?

Yes, and sometimes that's the right move: when per-seat licences get expensive, or your sales process doesn't fit a standard pipeline. If an off-the-shelf CRM fits 90% of your needs, customizing it is usually cheaper. We'll compare both options honestly on the first call.

Which tech stack do you use for SaaS development?

Our SaaS work typically uses .NET / C# or Node.js on the backend, React or Next.js on the front end, PostgreSQL and Redis for data, and Stripe for billing. We add SignalR for real-time features and Elsa Workflows for configurable business processes, with everything containerized in Docker.

Do you support the product after launch?

Yes. After launch, a monthly retainer covers new features, performance work, security updates and support as your customer base grows. If you're building an in-house team instead, we hand over the codebase with documentation and can help onboard your first developers so nothing is lost in the transition.

Scope your SaaS MVP with us

Book a free 30-minute call, under NDA if you prefer. We'll pressure-test the idea, outline the MVP and send a detailed proposal within 24 hours.

Sohaib Mehmood, Owner & CEO at Wix Engine
Sohaib Mehmood
Owner & CEO

Wix Legend Partner · 2,000+ projects since 2014 · 1,400+ client reviews

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