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Wix Engine

Next.js agency · Building for the web since 2014

Next.js Development Services for Fast, Search-Ready Websites and Apps

Our Next.js development services cover marketing sites, online stores and web apps on the App Router: server-rendered for search engines, tuned to pass Core Web Vitals, and connected to a CMS your editors will like.

Wix Legend Partner · 2,000+ projects since 2014 · 1,400+ client reviews

Monarch Clubs website on a laptop, built with Next.js by Wix Engine

What are Next.js development services?

Next.js development services are the planning, building and upkeep of websites and web apps on Next.js, the React framework that renders pages on the server. Companies hire a Next.js agency when a site must load fast, rank in search and do more than a page builder allows: custom stores, headless CMS sites, customer portals and SaaS front ends.

Next.js website development, from first commit to production

New builds from an empty repository, or work inside the codebase you already have.

App Router builds with Server Components

New projects start on the App Router. Server Components fetch data on the server and send finished HTML, so far less JavaScript reaches the visitor's phone. Client Components appear only where a page needs interaction, like a filter, cart or configurator.

The right rendering method for each route

Static site generation (SSG) for pages that rarely change, incremental static regeneration (ISR) for product and blog pages that update daily, and server-side rendering (SSR) for personalized or live data. Cache Components and the use cache directive make it explicit what's cached and when it refreshes.

Core Web Vitals and performance work

We build against Google's "good" thresholds: Largest Contentful Paint under 2.5 seconds, Interaction to Next Paint under 200 milliseconds, Cumulative Layout Shift under 0.1. Already live and slow? We start from real-user data and fix the biggest offenders first, from oversized images to heavy third-party scripts.

Technical SEO written into the code

Metadata API for titles and canonicals, generated sitemap.xml and robots.txt, JSON-LD structured data and correct status codes. Pages arrive as complete HTML that crawlers and AI answer engines read without running JavaScript. To get cited in AI-generated answers, pair the build with our AI SEO services.

Headless CMS setup

Sanity, Contentful, Storyblok or Payload (which runs inside the Next.js app itself), with content models that match how your team publishes and live preview before anything goes out. Want Wix to stay your back office? Our Wix Headless development team puts a Next.js front end on Wix CMS, Stores and Bookings.

E-commerce front ends

Custom storefronts on the Shopify Storefront API, BigCommerce, Medusa, Stripe or Wix Headless, with product configurators and extra checkout steps. Still choosing a platform? Our e-commerce development team can help you compare first.

Web apps, portals and SaaS front ends

Sign-in with Auth.js, Clerk or Supabase Auth, role-based dashboards, Route Handlers and PostgreSQL through Prisma or Drizzle. If your project is more application than website, see our web application development service.

Migrations to Next.js

From WordPress, Wix, Gatsby or Create React App, plus Pages Router to App Router upgrades done one route at a time. Every migration ships with a URL-by-URL redirect map, matched metadata and a post-launch crawl, so the rankings you've earned come with you.

Hosting, deployment and upkeep

Vercel, Netlify, AWS, Cloudflare or a Node.js server in Docker, chosen for your traffic and budget. Every pull request gets a preview URL, errors are reported automatically, and framework updates run on a schedule.

Is Next.js the right choice for your project?

Next.js is a strong fit when:

  • Organic search drives revenue and your current site fails Core Web Vitals on mobile.
  • You've outgrown a theme or page builder, and every new feature means fighting the platform.
  • Your store needs configurators, custom pricing or checkout steps a theme can't support.
  • Your app was started with Create React App, which the React team deprecated in 2025, or on a Gatsby setup that keeps getting harder to update.

When it isn't. For a 10-page brochure site with nothing custom, Next.js is more than you need. Wix Studio costs less to build and run, and as a Wix Legend Partner we'll happily build that instead. If your product lives entirely behind a login, a React single-page app built with Vite is often simpler.

Why choose Wix Engine as your Next.js development company

Ten-plus years of launch experience

2,000+ projects since 2014, for clients in 15+ countries. At that volume you learn what breaks on launch day (DNS, redirects, forms, analytics tags) and check for it in advance.

Live Next.js sites in our portfolio

Purely Solutions, a configurator-led store, and AGOBAY, a shop and magazine for a lifestyle brand, both run on Next.js today.

We know the platform you're leaving

We also build on Wix, WordPress, Webflow and Shopify, across 50+ technologies, so we understand your old platform's data and URL patterns. We'll also tell you if staying put is the better call.

Our own site runs on it

The site you're reading, wixengine.com, is built with Next.js and hosted on Vercel, so you can test its speed before you talk to us.

Next.js developers who communicate clearly

Email replies within 2–4 business hours, a proposal within 24 hours of your call, weekly preview links, and an NDA on request.

How a Next.js project runs

  1. 01

    Free 30-minute call

    Goals, current stack and the URLs you can't afford to lose. You get a straight answer on whether Next.js fits.

  2. 02

    Proposal within 24 hours

    Rendering approach, CMS and hosting recommendation, feature list, timeline, and a fixed price or estimate.

  3. 03

    Design and content model

    Figma designs and the CMS schema are signed off before development starts.

  4. 04

    Build in short sprints

    Every pull request deploys to a private preview URL you can review on your own devices.

  5. 05

    Pre-launch checks

    Real-device testing, redirects verified, structured data validated, Google Analytics 4 and Search Console connected, accessibility pass.

  6. 06

    Launch and aftercare

    DNS cutover with a rollback plan, crawl-error monitoring, and handover of the repository with a README. Once the project is paid in full, the code is yours. 30 days of free fixes after launch, then an optional monthly retainer.

Typical timeline: 2–4 weeks for a 5–10 page marketing site, 3–6 weeks for a store, and 6–12 weeks for a web app MVP.

Tools & technologies

framework & language
  • Next.js (App Router)
  • React
  • TypeScript
  • Node.js
  • Turbopack
styling & ui
  • Tailwind CSS
  • CSS Modules
  • shadcn/ui
  • Radix UI
  • Motion
headless cms
  • Sanity
  • Contentful
  • Payload
  • Storyblok
  • Strapi
  • WordPress (via WPGraphQL or REST API)
  • Wix Headless
commerce & payments
  • Shopify Storefront API
  • BigCommerce
  • Medusa
  • Stripe
  • Wix Stores via Wix Headless
data & auth
  • PostgreSQL
  • Prisma
  • Drizzle
  • Supabase
  • Auth.js
  • Clerk
hosting
  • Vercel
  • Netlify
  • AWS (Amplify or OpenNext)
  • Cloudflare Workers
  • Docker
quality & monitoring
  • ESLint
  • Vitest
  • Playwright
  • Lighthouse CI
  • Sentry
  • Google Analytics 4
  • Search Console
Work

Next.js projects in our portfolio

  • Purely Solutions store on laptop and phone
    e-commerce for a Canadian water-filtration brand

    Purely Solutions

    An online store built around product configurators, with financing offered at checkout and a live postal-code lookup that shows shoppers the water quality in their area.

    Read the Purely Solutions case study
  • wixengine.com/projects/agobay
    Swiss-Japanese lifestyle brand

    AGOBAY

    An artisan shop, an editorial magazine, films about the craft makers behind the products, and event bookings, all on a single Next.js site.

    Read the AGOBAY case study
What clients said
  • Web dev & integrations
    “Working with Sohaib is always a pleasure. We’ve successfully completed multiple projects together across two digital channels, all of which went smoothly. I highly recommend Sohaib for web development and integrations — and we already have more projects lined up on our roadmap.”
    bbekrshafiqSlovakia · via Fiverr

How much do Next.js development services cost?

Starts from
$3,000

Next.js projects with Wix Engine start from $3,000. A compact marketing site on a headless CMS sits at the lower end. Stores with configurators, large content migrations and apps with logged-in users cost more.

What affects the price:

  • Unique templates, not page count 300 blog posts share one template; 12 distinct landing-page layouts don't.
  • Content migration 40 pages can move by hand; 5,000 posts with images and redirects need scripts and QA.
  • Integrations every CRM, ERP, payment or inventory connection adds build and test time.
  • Logged-in and live data user accounts and real-time stock need more architecture than static content.
  • Third-party plans hosting and CMS subscriptions are billed by those providers; we estimate them upfront.

Work with us on a fixed-price project, a monthly retainer, or hourly at $45/hour (minimum 40-hour block) for audits and fixes. Want someone inside your team instead? Hire a dedicated Next.js developer by the month.

Send us your current site and requirements, and you'll get an exact estimate within 48 hours.

FAQ

Frequently asked questions

How much does a Next.js website cost?

Next.js projects with Wix Engine start from $3,000. The final price depends on the number of unique templates, the CMS, integrations and how much content needs migrating, not on page count. Hosting and CMS plans are billed separately by those providers. We send an exact estimate within 48 hours.

Is Next.js good for SEO?

Yes, when it's built correctly. Next.js sends complete server-rendered HTML, handles metadata, sitemaps and structured data in code, and makes passing Core Web Vitals easier. The framework won't rank a site on its own, though. Content and links still matter, and mistakes like rendering key content only in the browser or skipping redirects can undo the advantage.

What's the difference between React and Next.js?

React is a library for building user interfaces. Next.js is a framework built on React that adds routing, server rendering, static generation, image and font optimization, and backend endpoints. Choose Next.js for public sites that need search traffic and fast first loads. A plain React app suits tools and dashboards that sit behind a login.

Can you migrate my WordPress or Wix site to Next.js without losing rankings?

Yes. We crawl your current site, map every URL to its new address with 301 redirects, carry over titles, descriptions and structured data, and monitor Search Console after launch. Nobody can guarantee rankings, but a careful migration protects what you've earned. If you'd rather keep Wix as your CMS, a Wix Headless build is another option.

Where should a Next.js site be hosted?

Vercel is the simplest option, since the company created and maintains Next.js. Netlify, AWS and Cloudflare also run it well, and it can be self-hosted in Docker on any Node.js server. We recommend a host based on your traffic, budget, compliance needs and the cloud you already use.

Which headless CMS works best with Next.js?

It depends on your editors and your data. Sanity handles flexible structured content with real-time collaboration. Contentful suits larger teams that need roles and approval workflows. Payload lives inside your codebase and database. Wix Headless works well if your team already knows the Wix dashboard. We recommend one after seeing how you publish.

Can you take over and maintain an existing Next.js project?

Yes. We start with a code review of dependencies, rendering choices, caching and performance, and explain what we found in plain language. Then we fix urgent issues, upgrade the framework, or move you onto a monthly retainer. Next.js has shipped a major release roughly once a year, so regular upkeep matters.

Find out if Next.js is the right move for your site

Book a free 30-minute call and bring your current URL and goals. You'll get an honest recommendation on architecture, CMS and hosting, and a detailed proposal within 24 hours.

Sohaib Mehmood, Owner & CEO at Wix Engine
Sohaib Mehmood
Owner & CEO

Wix Legend Partner · 2,000+ projects since 2014 · 1,400+ client reviews

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